Captiva

Continuous App Store asset generation and localized visual testing

#Mobile App#AI#SaaS#B2B#IndieHackers

Mobile growth teams lose thousands of dollars in potential downloads every month because updating and localizing App Store screenshots across 30+ countries takes dozens of manual design hours.

Captiva connects directly to your Figma designs and App Store Connect to automatically generate pixel-perfect, localized store assets in seconds. The platform continuously monitors competitor visual trends, translates marketing copy with native cultural nuances, and schedules visual split-tests directly to your store listings. As a result, app publishers boost organic install conversion rates by up to 35% without adding creative headcount.

Captiva aims to become the essential visual deployment engine for the global app economy.

COMMENTS — Community Discussion
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Problem
  • When I prepare a major app update across 35 global storefronts, I want to deploy native localized screenshots instantly, but my design team spends 40+ hours manually updating device frames and translations.
  • App Store Connect introduced dynamic visual experiment tools, but publishers lack the creative velocity to continuously test seasonal visuals and conversion-focused copy.
Solution
  • Figma for App Store Optimization (ASO) asset management and automated multi-market store deployment.
  • Automated Figma-to-Store pipeline that updates device frames, renders multi-language typography, and auto-exports all required iOS and Android export dimensions.
  • AI copy localization engine trained on high-converting app store listings across 42 distinct regional markets.
  • Native App Store Connect and Google Play Console sync for automated visual split-testing and performance tracking.
Distribution
  • Mobile app studios, growth marketing agencies, and indie developers managing portfolios with 3+ localized apps.
  • Direct integration partnerships with ASO tools like AppTweak and SensorTower to offer instant creative generation from ranking audits.
  • Targeted outbound campaigns to App Store Top 500 publishers highlighting outdated visual assets in target international markets.
  • Active engagement in specialized communities like RevenueCat Discord, iOS Dev Weekly, and IndieHackers mobile growth threads.
Pricing
  • Tiered SaaS model starting at $49/month for 3 apps and 5 languages, scaling to $299/month for agency tiers with unlimited localization and auto-syncing.
  • One Metric That Matters (OMTM): Monthly Active Localized Assets (MALA) synchronized to live app stores.
Scale Costs
  • High-concurrency rendering pipeline costs for ultra-high-resolution 8K visual exports during major app release cycles.
  • Enterprise translation and localization LLM fine-tuning fees across niche regional languages.
  • Direct store API infrastructure and compliance maintenance to handle constant App Store policy changes.
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